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See Things Differently

Welcome to Britain

Welcome to Britain

Discover inventive new experiences and captivating stories in 2024, brought together with a dose of British flair. From exploring film settings and pioneering cultural spaces to countryside trails and relaxing wellness retreats, it’s all happening on our shores and you’re invited!

Venture off the beaten track for new coastal adventures, exploring new trails and walking routes, or take in sporting action as the world’s best compete in everything from athletics to the Premier League. Whether it’s getting a feel for our vibrant cultural cities, embarking on a coastal adventure, or discovering locations made famous by film and TV, it’s time to experience Britain differently.

VisitBritain/Scott Salt

Christmas Market in a city lit up with festive lighting in the evening.

Explore differently

VisitBritain/Pinzutu/Jemima Jones

An instructor from Adventure Yoga Edinburgh holds a yoga pose on Arthur’s Seat overlooking the city

How to see Britain differently in 2025

There are celebrations galore in Britain in 2025 – and you’re invited!

VisitManchester

Christmas market stalls lining Cathedral Street in Manchester

Christmas markets in Britain

Follow twinkling lights and dive into festive cheer at Britain’s Christmas markets.

VisitBritain/Rama Knight

Carnaby Street, London, England

Couple walking down street under christmas lights

Britain’s winter experiences

Britain is dressed to impress this festive season, and there’s no better place to create magical memories with loved ones. 

Tate Liverpool

Young people discussing Bridget Riley at the Tate Liverpool

Best exhibitions and theatre shows

Britain’s cultural offering has plenty to capture the imagination. Here’s what not to miss in 2025. 

VisitBritain - The official tourism website of Great Britain

Providing you with inspirational activities and experiences, from those in the know.

Your guidance and information about travelling to Great Britain and Northern Ireland.

Helping the travel industry showcase the best of Britain.

Cultural hotspots

An unmissable destination for travellers, London is a melting pot of history, culture and green spaces.

London

VisitBritain/Hazel Parreno

Picadilly Circus underground station

From palaces to cobbled alleys and even a castle on a dormant volcano, this city is a real show-stopper.

Lowland Scotland

VisitBritain/Andrew Pickett

Edinburgh

A young couple taking a selfie of view over historic town

World-class football and a music scene that brought Oasis to centre stage – there’s lots to love about Manchester.

North West England

VisitBritain/Manchester Craft Beer Festival

DJ playing to groups of people at Manchester Craft Beer Festival, in Depot Mayfield, Manchester

A quirky seaside city filled with diverse cuisine, vintage shopping and adrenaline fuelled adventure.

South East England

VisitBritain/i360

Group of friends in climbing gear at the top of i360 pod overlooking the coastline in Brighton

From The Beatles to Frankie Goes to Hollywood, Liverpool is a UNESCO City of Music with seriously cool credentials.

North West England

Oh Me Oh My

Liverpool

Rooftop of Oh me oh my restaurant in Liverpool

Cool, creative Bristol is a must-visit for art, culture and action-packed adventure.

South West England

VisitBritain/Rod Edwards

Lit up hot air balloons and fireworks in the night sky

Step into a land of castles, world-renowned rugby and a whole host of myths and legends.

South Wales

VisitBritain/Ben Selway

Cardiff

A gay couple enjoying the shopping facilities at Castle Arcade in Cardiff, Wales

Pushing the boundaries of art and culture, with a heart that beats through its people.

Lowland Scotland

VisitBritain/Tommy Ga-Ken Wan

Two men looking at installation of suspended head sculptures

An industrial hub with a vibrant, creative heart and a whole host of quirky adventures.

Midlands

West Midlands Growth Company

Historical building, with a clock tower, beside a fountain

Linked by no fewer than seven bridges around a bustling quayside, Newcastle and Gateshead form one vibrant place to visit.

North East England

Rich Kenworthy

Newcastle, England

Mensen die fietsen en skateboarden op een pad langs rivier de Tyne bij Newcastle

A hotbed for shopping and the arts, you’ll find lots to explore in Leeds.

Yorkshire and Humber

VisitBritain/Thomas Heaton

The Victorian formal gardens with statues and low hedges in front of Harewood House

A colourful and dynamic port city with a colourful past, Belfast is a vibrant cultural hub on Northern Ireland’s eastern coast.

Northern Ireland

Tourism Northern Ireland

The Titanic, Belfast

Discover annual events

James Bridle

A couple walking at the Isle of Wight Festival

Celebrate in Britain

Find out what’s happening across the nations with our round-up of annual events.

Planning a trip? We're here to help

From bustling city experiences to countryside rambles and coastal dips – discover adventure all over England, Scotland, Wales and Northern Ireland.
England

Your trip to England is just around the corner

Discover the land of Big Ben, Banksy and bangers and mash. From its bustling cities to its blooming beautiful gardens, it doesn’t disappoint.

Plan a trip to England
Scotland

Discover Great Britain’s northern reaches

Imagine a country where ancient castles guard mysterious lochs and emerald glens, and where the local spirit is as warm as the welcome.

Plan a trip to Scotland
Wales

Discover a land of adventure and mythical creatures

Delve into a world of dragons, renowned choirs, championship rugby, and some of the most spellbinding scenery Britain has to offer.

Plan a trip to Wales
Northern Ireland

Your trip to Northern Ireland has never looked more magical

Get swept up in a world of ancient myths and modern-day legends, from the Giant’s Causeway and Game of Thrones to the vibrant buzz of Belfast.

Plan a trip to Northern Ireland

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