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9 reasons to be green - meet England's sustainable tourism champions
VisitEngland have launched a new case studies brochure (pdf). This publication celebrates 9 sustainable tourism champions, each of them the winners of the regional heats of the Enjoy England Awards for Excellence, those who have gone on to the national competition. The brochure aims to showcase best practice amongst the industry and to inspire others to make changes that can positively affect their environmental, social and economic impacts.
Promoting sustainable businesses and encouraging responsible visitors
Sustainability is today’s challenge for the future success of the tourism industry and whilst Britain is doing well, there is more to do to achieve a long lasting prosperous future for the industry.
VisitBritain aims to be at the forefront of sustainability within travel and tourism, providing leadership to the domestic and inbound industry. The strategy VisitBritain is developing is focused on “promoting sustainable businesses and encouraging responsible visitors”. View the short film highlighting the extensive natural and cultural heritage of Britain.
Greening Tourism
Sustainable Tourism in England is an increasingly important topic for industry and whilst it can proudly boast excellence, such as The Venus Company being announced as Enjoy England’s Award for Excellence Gold Winner for Sustainable Tourism 2009 or the New Forest as being Responsible Travel’s 2007 Sustainable Tourism Destination of the year, there is still lots to be achieved.
More information on VisitBritain’s objective to move sustainable tourism towards being a main stream activity for the English tourism industry can be found within this site. This includes information on Green Start - the entry level programme and information on how established sustainable businesses can get access to VisitBritain’s breadth of marketing opportunities through being a member of a validated scheme.