Birmingham new

View over Birmingham city centre at dusk, with landmark buildings and the BT Tower.


Birmingham and the West Midlands provide truly world-class convention facilities, accommodating thousands of conferences and exhibitions annually.

Getting Here

Located at the heart of the UK’s transport infrastructure, Birmingham and the West Midlands is easy to reach and impossible to forget.


By air 

Each year, 13 million passengers arrive at Birmingham International Airport from 143 destinations around the world via 50 different airlines. 

Nottingham East Midlands airport is 45 minutes from Birmingham. It serves, Edinburgh, Belfast, Glasgow and a host of European destinations.


By rail 

There are three city centre rail stations providing rapid connections to both local and national destinations. New Street Station is at the hub of the National Rail network with fast and frequent services to London’s Euston station and many other major towns and cities across the UK. Services to London Marylebone are served by Moor Street (next to the Bull Ring) and Snow Hill (in the Colmore Business District).


By road 

All roads lead to Birmingham - well almost. It’s certainly an easy place to drive to no matter where delegates are coming from. Set at the heart of the UK motorway network, it’s linked by the M5, M6, M40 and M42 motorways.



A Regional Tourism Strategy to grow the West Midlands’ visitor economy by more than £1 billion launched in September 2019. It also aims to create a further 19,000 jobs for the region and grow the economic value of tourism from from £12.6 billion in 2018 to £13.7 billion during the next decade, a 9% increase.  

Showcasing world-renowned events such as Coventry City of Culture 2021 and the Birmingham Commonwealth Games 2022 to a wider audience are central to the Regional Tourism Strategy. 

It was developed by the West Midlands Growth Company (WMGC) – which aims to attract visitors, investment and events to the region – with local and national partners that represent the sector. 


Business, Professional and Finance Services 

From the first Lloyds Bank in 1864 to HSBC’s ring-fenced banking headquarters in 2019, the West Midlands is one of Europe’s largest and fastest-growing Business, Professional and Finance Services (BPFS) clusters. Today, the West Midlands is a major banking and finance centre, with 321,000 employees working at more than 43,000 BPFS companies. The region is a base for big names such as Deutsche Bank, PwC and HSBC, which started as the Birmingham and Midlands Bank in 1836.



Home to more MedTech companies than any other UK region, the West Midlands sits at the forefront of medical advancement. 

By pioneering the use of X-ray imaging, Birmingham’s John Hall-Edwards kickstarted a whole new field of medical science. He was also the first medical professional to use radiation during a surgical operation and took the first ever X-ray image of a human spine.

Queen Elizabeth Hospital Birmingham was the first hospital outside London to use the radiotherapy machine CyberKnife, which uses robots to target radiation on hard-to-reach tumours. It delivers a beam with 0.1mm precision. 

The pacemaker has transformed the lives of patients with heart rate conditions around the world. The technology as we know it today is the result of landmark research by heart surgeon Leon Abrams and electronic engineer Ray Lightwood, both alumni of the University of Birmingham.


Where to stay

The West Midlands region boasts over 36,000 bedrooms.

4* hotels11,500 bedrooms
3* and under properties13,100 bedrooms
Other (student accommodation / home sharing)7,000 bedrooms



From sports to music, convention centres to centres of academic excellence, Birmingham and the West Midlands has a venue to suit every event requirement.

NEC Group
Symphony Hall
Ricoh Arena
Edgbaston Stadium
University of Birmingham


Motivate, reward and inspire with memorable incentive experiences in the heart of the UK.

Land Rover Experience
The Bear Grylls Adventure
The British Motor Museum
Cadbury World

Dining & Social

Town Hall Birmingham
The Belfry Hotel & Resort
Hampton Manor

Explore further

Ready to make your next businesss event GREAT?