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  1. Home
  2. The GREAT Britain campaign

We are key players in the GREAT campaign working closely with Government, DIT, FCO, DCMS and the British Council. Drawing on the key triggers for travel in Britain, our GREAT image campaign has increased intention to travel to Britain from international markets.

Read more on the GREAT tourism campaign or discover the results in our GREAT story so far. 

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Publication Date

Thursday, 14 January, 2016

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Teal

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